Month: February 2017

Training Tips for Triathletes in the Gym

Matt Westenburg Talks Triathalons Although it’s not ideal, it is possible to train for a triathlon from the comforts of your favorite gym. Using just the equipment available, you can get your body into triathlon shape, especially if you’re a beginner triathlete. When you can’t access a pool or the weather limits your outdoor training, combine these exercises into a great triathlon workout. A big part of triathlon training is getting used to performing three different cardio exercises within close succession of each other. Keep that in mind as you’re training in a gym or with limited equipment available....

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LNK Startup Update: Helping Oats

Matt Westenburg Talks Startups Bland, grey, dull, mush: most of the connotations with the word, “oatmeal”, make it tough to match the product with the excitement and innovation of the startup world. That is, until you find out about Anne Bachmann, the founder of Helping Oats, a company specializing in oatmeal, and “helping people have an amazing experience to start the day.” One look at Bachmann’s products, and those notions about oatmeal start to change. With bowls like “Apple Pie”, that’s made with, “rolled oats, baked apples, creamy caramel sauce, homemade pie crumbles”, it’s tough to think your Mom’s...

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Crafty Coffee Recipes

Matt Westenburg Talks Coffee Recepies Bored of your morning coffee routine? Mix it up with these fun and fancy coffee recipes. Some use basic ingredients to make a delicious drink and others spike your brew to spice up your day. Cafe au laitM/h2> Cafe au lait is made with regular brewed coffee with a fancy twist. To make this drink you just pour warm, steamed milk and strongly brewed coffee simultaneously into a mug. The ratios don’t have to be exact, but it’s generally supposed to be about half milk and half coffee. Mocha cocoa For hot chocolate lovers...

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Beautiful World, Beautiful People

If you’ve never found love abroad, you might be looking in all the wrong places. There’s no official list of countries with the most beautiful men and women because beauty is in the eye of the beholder, but we’ve done our best. These countries are notable for having plenty of attractive people. Beautiful women Italy With olive-colored complexions and dark brown hair, Italian women are famous for their Mediterranean looks. Italian women tend to have an infectious confidence and carry themselves with pride. Their beauty and fashion sense also makes them contenders on our list of the most beautiful...

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LNK Startup Update: opendorse

Matt Westenburg Talks Startups Lincoln, NE based athlete influencer marketing firm, opendorse, spun off of Internet marketing firm Hurrdat in 2013, and since has seen a pretty impressive growth curve, even for the Silicon Prairie. Former Nebraska football players, Adi Kunalic and Blake Lawrence launched Hurrdat, shortly after playing, and they noticed a trend amongst athletes in the social media they were monitoring: failure to capitalize on influence. opendorse started as a means to correct that trend by bridging the gaps between brands, marketers, agents, and athletes. They’ve seen moderate success in doing so, working with the NFL Players...

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